ROCNATION enters the Boxing Promotional World and already makes remarkable moves
Aug 27 2014 10:45 PM
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ROCNATION a music entertainment company founded by Shawn “JAY Z” Carter opened their  Sports management division ROCNATION SPORTS and are now entering the world of boxing promoters.  

ROCNATION made two important moves already hiring David Iskowitz, formerly a top executive for Golden Boy Promotions, and also wining the bid for the Peter Quillin vs. Matt Korobov  fight for Quillin's WBO middleweight belt for 1.9 million, scheduled for November.

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Radam G says:

Talking head Al didn't do his research. The largest amount of ROCNATION's paying customers are whites and Asians, not black. Bottom line, ROCNATION has a human rainbow of consumers and loyal followers.

ROCNATION no doubt will be bringing in tons more of the crowds between 18 and 49 years old. And it knows how to glue them. So expect for the live crowds and television and PPV crowds to increase at double what they are now.

I'm calling it now. Holla!

The Shadow says:

[QUOTE=Radam G;62289]Talking head Al didn't do his research. The largest amount of ROCNATION's paying customers are whites and Asians, not black. Bottom line, ROCNATION has a human rainbow of consumers and loyal followers.

ROCNATION no doubt will be bringing in tons more of the crowds between 18 and 49 years old. And it knows how to glue them. So expect for the live crowds and television and PPV crowds to increase at double what they are now.

I'm calling it now. Holla![/QUOTE]

Exactly, Radam. More white people buy black music than black people buy black music.

It's for this single, solitary reason that Eminem will remain the highest-selling rap artist forever and ever until he finds a Caucasian protege who can surpass him.

It's for this single, solitary reason Macklemore (?!?) won a Grammy while 50 Cent has zero (aside from one, which was a duet with — you guessed it — Eminem). Think about that for a second.

Same reason Drake can do great numbers because he's Jewish and he's really white, culturally speaking. But the shade is important. And though he knows the Jewish hook works, even he acknowledged that complexion breeds affection:

“This is how the world works,” Drake said. “[Macklemore] made a brand of music that appealed to more people than me, Hov, Kanye and Kendrick. Whether people wanna say it's racial, or whether it's just the fact that he tapped into something we can't tap into. That's just how the cards fall.”

That said, Eminem, pound for pound, is by far — by FAR — the best rapper in history. It's not even close. All the rappers know it and admit it, from 50 Cent to Jay-Z to anyone.

He may not make the best music but he's the best by far.

That doesn't change the fact that he will continue to sell. It's much easier to live vicariously through someone whose cultural traits you share.

Back to boxing.

Jay-Z has the Beyonce connection, which is super strong with the audience. Kanye West and Kim Kardashian are hot. So is Jay-Z.

This is the organization we're dealing with here. Unlike control freak 50 Cent, whose camp ventured into the sport about five or six years after his commercial peak, these guys are poised to make an impact.

They can bring that young demographic, which Mayweather and Broner, to a lesser extent, currently monopolize.

Whether that translates to big market share or small, best believe they will be successful.

The Commish says:

QUOTE=The Shadow;62297]Exactly, Radam. More white people buy black music than black people buy black music.

It's for this single, solitary reason that Eminem will remain the highest-selling rap artist forever and ever until he finds a Caucasian protege who can surpass him.

It's for this single, solitary reason Macklemore (?!?) won a Grammy while 50 Cent has zero (aside from one, which was a duet with — you guessed it — Eminem). Think about that for a second.

Same reason Drake can do great numbers because he's Jewish and he's really white, culturally speaking. But the shade is important. And though he knows the Jewish hook works, even he acknowledged that complexion breeds affection:

“This is how the world works,” Drake said. “[Macklemore] made a brand of music that appealed to more people than me, Hov, Kanye and Kendrick. Whether people wanna say it's racial, or whether it's just the fact that he tapped into something we can't tap into. That's just how the cards fall.”

That said, Eminem, pound for pound, is by far — by FAR — the best rapper in history. It's not even close. All the rappers know it and admit it, from 50 Cent to Jay-Z to anyone.

He may not make the best music but he's the best by far.

That doesn't change the fact that he will continue to sell. It's much easier to live vicariously through someone whose cultural traits you share.

Back to boxing.

Jay-Z has the Beyonce connection, which is super strong with the audience. Kanye West and Kim Kardashian are hot. So is Jay-Z.

This is the organization we're dealing with here. Unlike control freak 50 Cent, whose camp ventured into the sport about five or six years after his commercial peak, these guys are poised to make an impact.

They can bring that young demographic, which Mayweather and Broner, to a lesser extent, currently monopolize.

Whether that translates to big market share or small, best believe they will be successful.[/QUOTE]

You hit it out of the park, Shadow.

Market share, appeal and dominence is of major importance here.

Crossover appeal into multi-racial genres is one of the things Jay-Z, with Beyonce by his side has.

He's also got the cash and the team behind him, adding on two powerful executives who know and understand the workings of professional boxing. You saw how they buried other promoters in their purse bid for the Quillin-Korobov fight. I have heard they will be amongst the bidders for the Stiverne-Wilder heavyweight title fight. That purse bid will be taking place on Friday, September 12.

There's no question in my mind that if Jay-Z & Roc Nation really want to be The Force in boxing, they can be. Let's see if they start signing guys the way Al Haymon and Top Rank have been signing them.

ay-Z has been acting like he wants to be a playa. He has been talking like he wants to be a playa.

Let's see him go do it.

I say he'll get what he wants.

-Randy G.